"By words the mind is winged."

-- Aristophanes

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Feature Stories

Feature articles are excellent vehicles for conveying in-depth information about your company's products and/or services. Lead times for business magazines and trade publications range from a few weeks to four months (24 hours to a few weeks for web-based publications), so stories must be pitched well in advance. Individually published articles can be edited and re-published in a non-competing publication and reprinted as sales/marketing aids; you can also use these as part of direct mail campaigns and include in promotional packages.

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